The Lazy Business Owners’s Way to Outsource


What actually does it mean to be lazy?

Laziness doesn’t mean doing nothing, laziness is not the same as inactivity. Inactivity means doing nothing while laziness means not doing it yourself. This means, if you can get others to do it for you or find leverage to achieve more, then you can be as productive or even more productive as the hard-working guy. Laziness is measured in productivity, not activity. So a man might put the right people in the right place so he can do only the things he alone should do. And then another man is the “do it all” type of guy and achieves little or nothing. Who’s more productive? The less productive is the laziest. Learn to see laziness in terms of productivity.

Before you conclude on a lazy guy, think twice! Yes, think twice. They seem idle and the society has labeled them not passionate. However, you see a good number of entrepreneurs travel from one vacation to the other, and yet business moves better. You may say it’s because they worked hard at first, maybe but I’ll tell you they didn’t like the hard work so they found a way to make it a temporary one. Lazy entrepreneurs appear hardworking but the truth is that they actually hate hard work and so they shy away from it but they still tend to succeed more. How? If you take your time to read through, you will understand why lazy people succeed more as entrepreneurs

If we look at the positive aspect of laziness: a lazy person does not want to work hard and …. so he/she is working really hard to build a great team no matter what kind of business and after all becoming a great leader

To get more insight do read his article on A lazy business owner is not good for business

Outsourcing can be overwhelming and scary for many bootstrapping business owners.

If you want to grow your business fast then outsourcing and hiring virtual assistants is the way to go!

Outsourcing is on the rise, and it will continue to be one of the most important solutions a company can use for decades to come. Why is outsourcing crucial? The simple answer is because that is where the experts are – outside the organization. Creating an organization that will be a satisfying home to teams of people from varied backgrounds and with a multitude of values and lifestyle preferences just isn’t possible in practice. Instead, organizations are choosing to outsource to experts outside the organization who will do their best work because they have the flexibility and opportunity to choose their lifestyle, office style, and work style.

Small businesses are more likely to hire one-off freelancers for specialized tasks and activities that require irregular or periodic work.

Some companies specialize in matching outsourced talent, whether organizations or people, with your company culture and as well as the necessary work. These typically match you with specific industry talents such as virtual assistance, security, customer support, and finance.

Quality content-marketing can significantly help you improve your website conversion rates. But if you simply don’t have time to create your own content and realize content creation isn’t your strong suit or your time is better spent elsewhere, hiring freelancers for your team is the right thing to do.

Organizations need freelance writers and editors who are able to consistently publish relevant, high-quality content for their audience. To meet this demand, business owners are now outsourcing content creation to freelancers and agencies.

 Be lazy with every repetitive task.

Some tasks require thought. Others just require effort.

Automate as many tasks as possible. But don’t stop there. “Lazy” people naturally try to reduce the amount of effort involved in a repetitive task. If you can’t reduce the effort to zero, find ways to strip out steps.

Weed out the unnecessary. Streamline the necessary.

And if a task involves a decision, make the most important decision of all: Decide who will decide. Almost every decision you currently make can be taken over by people you trust. Train, guide, mentor—and then turn them loose.

That’s the “lazy” way to run a business.

And often the most effective.

“Progress isn’t made by early risers. It’s made by lazy men trying to find easier ways to do something.”

Robert Heinlein

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